Dan Murphy’s - Eye for Detail

Dan Murphy’s, Australia’s leading drinks retailer, partnered with Clemenger to bring its “Eye for Detail” campaign to life through a playful, high-impact activation.

We translated Dan’s iconic gaze into a bold visual experience designed to capture attention and extend the campaign into the physical environment.

Delivered end-to-end in under two weeks, the project showcased our ability to move at speed while maintaining the creative ambition, craft and impact required for high-profile campaigns.